Originally posted on CUInsight.com
Guest post written by David Hilger, SVP Information Technology, Allied Solutions
Articles about mobile banking are popping up everywhere – from the Wall Street Journal to American Banker, in local papers, and on technology and finance blogs. Think more broadly – don’t ask yourself whether or not you have mobile banking. Consider where you’d like your mobile strategy to take you.
What are your members asking for?
There are, perhaps, many things you are hoping to offer your members: mobile banking that allows them to check their balance or transfer funds; remote deposit capture; ATM or branch locations or mapping; straightforward “contact us” options or maybe a more robust self service capability. People appreciate these tools, and are increasingly likely to expect such offerings from their bank or credit union and often consider these when selecting their financial institution.